019 – The Power of First Impressions: Unleashing the Potential of Professional Headshots
Shutter Speed Episode 019. Welcome to our channel! I’m thrilled to have you here today because we’ll dive deep into the power of first impressions and how they can unleash your potential. Specifically, we’ll explore the incredible impact professional headshots can have on your personal and professional life.
I’m Peter Szpakowski, and welcome to the ‘Shutter Speed’ Where a powerful first impression can change your life. I have been a branding specialist for over 15 years. For those 15 years, I have been a professional photographer and videographer. I travel around the country taking professional headshots, professional event photography, and professional video of individuals and businesses that promote business and careers. This podcast focuses on a business owner, entrepreneur, or even someone looking to enhance their career, life, and place in this world through branding. For most of us today, the first impression people have of you is through an image or video. And that will determine if there will even be another interaction after that first impression. This podcast is tailor-made for you. In each episode, we’ll uncover the strategies and techniques behind building a solid, influential brand that resonates with your target audience.
Branding is more than just a logo or a tagline. It’s the essence of your business or personal brand, the emotional connection you create with your customers or employers. (This is where you add more information.)
Suppose you are interested in professional headshots, portraits, or videography. Reach out to me. I travel for on-location headshots, event photography, and creating videos to promote your business or brand. Reach out to me. You can visit 2mmheadshots.com. If you have a specific requirement or question for the show and you want to submit those to me, you can visit 2mmheadshots.com/podcast. I have information about my services and a form where you can submit questions to this podcast. Information on scheduling in the studio is also available at that site.
So about the questions. I want this podcast to be helpful for anybody that wants to know more about branding. I specialize in visual branding and copy. I will cover these topics here, but most will be around using imagery and videography. Future topics I have scheduled are what you should wear for a headshot session and how I can use branding to advance my career. How can I use branding to advance my acting career real estate career? Any other topic you can think of I would be happy to discuss and answer on here. Just head over to 2mmheadshots.com/podcast
So for today’s topic. Up until 2015, I was mainly a portrait and physique photographer. I was one of those photographers at bodybuilding and fitness shows, taking pictures for magazines like Flex, Muscle and Fitness, and muscular development. But around 2015, I wanted to branch out to something more. I love to help people. I love lifting people and helping them be the best they can be. Ever since I was a teenager, I wanted to be the next Tony Robbins. It was only natural for me to be drawn to professional headshots. So many headshots were so bad. They are still wrong. Want proof? I just got to LinkedIn and looked up CEO headshots. Most of them are terrible. They are old school. The person looks uncomfortable. They look like people I absolutely would never want to do business with. So I knew I could do better. I researched what I could do, and I found great mentors. Mentors that are the best in the industry. So today, we dive deeper into the potential of professional headshots, which has been my primary focus for almost ten years.
In this digital age, where connections are made with just a click, it’s more important than ever to understand the significance of your online presence. Your headshot is often the first glimpse people get of you, whether it’s on your LinkedIn profile, your website, or even in your email signature. That split second can make all the difference between grabbing someone’s attention or being passed over.
Think about it. When scrolling through a page full of profiles or searching for potential collaborators, what catches your eye? It’s those beautiful headshots that make you pause that make you want to learn more about the person behind the photo. For women, it could be a well-lit photo where you have a warm, welcoming glow, or for men, that may have slight shadows to make an image more mysterious.
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